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Build a Strong SEO Foundation: What do I do first?
SEO is often seen as a sprawling checklist of tasks, but the truth is that not all tasks are created equal — or effective — when tackled in the wrong order. In this session, we’ll explore the critical importance of sequencing in SEO. By understanding the “order of operations”, you’ll stop spinning your wheels and getting nowhere.
WHAT YOU WILL LEARN
- How to identify what to tackle first
- Some quick checks to determine where your site might be trying to drive with the parking break on.
BIO
Lee Witcher is a big nerd. Armed with a degree from MIT and over 30 years experience as a database marketing consultant to large brands, Lee spends a lot of time alone playing with data. He A/B tests everything from ranking factors to cooking recipes. After losing several years and thousands of dollars in SEO courses and tools, he decided to stop listening to the gurus and take his own deep analytical dive into Google’s ranking algorithms. (Hey, what else is a frustrated nerd supposed to do?)
When not locked away with data, he teaches how to do your own data-driven SEO as a co-host of SEO Fight Club and founder of TestedSEOTraining.com and WitcherLabs.com. Lee’s mission is to make data-driven SEO accessible to everyone.