Schedule

VIP & COACHES MEET & GREET
We’ll start in the EVENT CENTER MAIN HALL where you can introduce yourself to those you don’t know and say hi to those you do. Mingle, check out the conference center and let us know if you have any issues.

ICE BREAKER – SAME OR DIFFERENT
We’ll start the day with fun and networking. Lisa will give you instructions for the activity. Get ready to meet some amazing Impact Coaches and other VIPs as you get to know each other and get warmed up for a fun, interactive day of sharing.

SEO PANEL
Lisa Parziale, Carolyn Holzman, Terry Samuels, Ted Kubaitis, Brian Kato, & Lee Witcher
The TOP SEO experts will be sharing what’s working in SEO, including tools and techniques, including client SEO, affiliate SEO and all things in between. Plus, get your pressing questions answered.

LUNCH & NETWORKING

TEAM CHALLENGE – RED VS BLUE
Go to your assigned room for the Team Challenge session, which will last 30 minutes. You will get your instructions in that room and embark on a fun, interactive team challenge (yes, there will be bragging rights won).

WEBSITE DESIGN & DEVELOPMENT PANEL
Lisa Parziale, Jennifer Stowers, Elisabeth Samuels, Terry Samuels, & Honey Witcher
Spend an hour hearing from some of the TOP Web Designers and learn what tools they are using and how they are using them in their agency, business or other adventures (affiliate anyone?). Plus, get your pressing questions answered.

POWER CONNECT
Every 15 minutes, we will rotate rooms so you can meet & network with all of the Impact Coaches and VIPs. Some of the best connections are made in networking situations where you can meet others just like you or who you’d like to emulate.

MEET & GREET – WELCOME TO THE GENERAL CONFERENCE

KEYNOTE SPEAKER:  Stupidly Effective SEO Link Building Strategy

If you have never heard DC speak, you are in for a treat. His story is inspiring. Learn how DC has made an entire life-long career out of one smash hit song and how he uses SEO to stay on top of his game.

WEB/SEO: The Casual SEO’s Guide to Web 2.0 and WordPress Interlinking

Join Chad for a laid-back, yet informative session where we’ll chat about linking up Web 2.0 sites and WordPress blogs like pros. 

LUNCH & NETWORKING

SEO: A Quick Internal Link Audit – Creating a Roadmap to Boost Your SEO

Lee will walk you through his internal link audit process using Screaming Frog and some common sense! Attendees will walk away with the step by step process to pull the necessary data using Screaming Frog and a roadmap for how to use it to improve rankings.

NETWORKING GAME – WOULD YOU RATHER?

Meet in the MAIN HALL and get instructions. Then, you’ll go to your assigned room to start the Networking Game, which will last 30 minutes. Have fun and yes, of course there will be prizes!

SOCIAL MEDIA / CONTENT: Social Media Explosions

How to blow up social media to get more visibility and ranking love.

NETWORKING ACTIVITIES & VIRTUAL DRINKS

NETWORKING

KEYNOTE SPEAKER: 10 Steps to Starting Over From Scratch (in life and biz) – Mindset and Goal Setting

If you feel stuck, like life is on repeat or have just had a major life change and need some direction, Kate will provide clarity, along with 10 steps to start over and achieve success.

LEAD GEN / SALES: Prospecting and Closing Clients with Heat Maps

How to get the attention of prospects using emotion and logic to move prospects into a buying decision.

LUNCH & NETWORKING

SEO: Holistic SEO Strategies for Agencies: Testing the 4 Core SEO Ranking Factors

Manick will give us a detailed exploration of the 4 core ranking factors: Content Quality, User Experience, Backlinks, and Technical SEO.

NETWORKING GAME – TETRIS CHALLENGE
Start in the MAIN HALL. You will be assigned a room. Go to your assigned room for the Networking Game, which will last 30 minutes, you will get your instructions in that room and meet some amazing Impact Coaches and people. Have fun and yes, there will be prizes!

SEO / CONTENT: Image Optimization Strategies To Boost Your Rankings

Honey will walk you through the steps she uses to optimize images. These are the same methods she used to finish near the top of an image SEO competition. Attendees will leave with steps they can use to boost rankings through careful optimization of images, alt text, and more!

NETWORKING ACTIVITIES & VIRTUAL DRINKS

NETWORKING

SEO: SEO Prescriptions: How to Prescribe a Winning SEO Strategy

Keith is going to share how Lisa and her team “prescribe” solutions step-by-step. Knowing what to do and in what order are the key to getting great results and increasing your profit margins.

LEAD GEN / SALES: The Microwave Method

Danny will walk us through the steps he takes to close deals quickly and easily using what he calls “The Mircowave Method” –  which is simple and effective.

LUNCH & NETWORKING

SALES / SEO / WEB DEV: Lisa’s Sales Process to Sell SEO, Web Dev & Add-ons with an 80% Success Rate

Lisa has perfected selling technology services. She is going to show you exactly what she does, step-by-step. Learn from the master sales guru herself and you’ll be able to close more deals and scale your business quickly.

NETWORKING GAME – SOLVING THE MYSTERY – WHO STOLE LISA’S SOFTWARE?

Start in the MAIN HALL. You will be assigned a room. Go to your assigned room for the Networking Game, which will last 30 minutes, you will get your instructions in that room and meet some amazing Impact Coaches and people. Have fun and yes, there will be prizes!

SEO / WEB DEV: On-Page Siloing and Schema Secrets

Terry is going to share his hugely affective on-page siloing techniques, along with some schema secrets that will help even the toughest pages move up in the rankings.